It used to be worth the trip

In the land that is New England, Dunkin' Donuts is the king of coffee. Say what you will snob-o's, but they do have good coffee. It seems to me that DnD is getting too far away from its original business model. The reason: they have too many choices.

Human beings don't respond well to having choices. They become confused. If you go to Starbucks, you expect to wait a bit for a cup of coffee. DnD used to be the anti-Starbucks. Three sizes (in English; small, medium, and large) and only basic options such as cream and sugar. These were the good ole' days. Now you will hear something that sounds like this:

"An iced Great One, with 2 squirts of blueberry, a little cream, and 3 Equals. Oh, and can you 'Turbo Charge' it?"

Huh? I just want a medium regular. Regular at DnD was once known as cream and sugar. Now when I say the word "regular" the employees look at me like I am insane. The have Coolattas, and Fruit Coolattas and all sorts of wacky drinks that take foreverrrrrrr to make.

I am very close to imposing a ban DnD.

Sometimes we take our daughter out for a walk. Well, me and my wife walk, Lucy just rides in the stroller. Occasionally, we stop at DnD to get Lucy 1 plain Munchkin. (A Munchkin being a donut hole.) It seems we can no longer purchase just 1 Munchkin. We have buy 4 or 5 (it varies by store.)

I do not want 5. I want one.

I bet some manager somewhere realized that the costs of the wax paper and the bag were more that the profit from selling one Munchkin. After getting some math on, they came up with the price point for squeezing the most profitability out the sale of Munchkins. Kudos. Well done.

Listen up Dunkin' Donuts- you are hereby on probation. One more incident and you will be banned.